The expansion of one of the biggest brands in the shoe industry, FILA Philippines, hasn’t stopped yet as the CEO and owner, Ms. Cris Abad Santos Albert and the Fila team opened another branch of FILA Italia in Bonifacio High Street last November 9, 2019. According to Cris Albert, this store is different from the other Fila branches from its facade’s classy and edgy look up to the market it caters.
To celebrate the grand store opening of FILA Italia Bonifacio High Street including the re-release of Grant Hill sneakers, FILA Philippines gave the Limited #IconicEverywhere shirts from 12:00 NN to 12:30PM to Grant Hill customers. The huge crowd was filled with the brand’s friends, celebrities, influencers, life style & street style enthusiasts and a lot of youtube vloggers. Bawal Clan, Kartellem and Because and the other DJs with the special performance of Kiara Takahashi showcased their love for the new FILA Italia store by giving intensifying performances during the event.
FILA made unique stages that display the Iconic Grant Hill Logos. The latest run of Grant Hill sneakers is available in black, navy blue and red colorways, and also contains separate “Low”. Concerning its construction, the Grant Hill re-release boasts a luxe leather build, with FILA’s classic branding on the side, toe, ankle collar and tongue. The Grant Hill sneakers is priced at P4,999.
The brand’s trendiest and hottest designs such as the Fila Disruptor II in new colorways, Oakmont and Ravagement Plus 2000 are also available in this new branch. Located at the BI Bonifacio High Street, the team encourages sneaker fans to check out this new store and to follow all their official social media accounts and website – Fila Philippines (Facebook), @filaph (Instagram and Twitter) and www.fila.com.ph to get the latest details and updates about the availability of their products and new releases for this year.